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Sales Wolf Blog

Why we don't use ghostwriters.

Posted by Chris Young

May 1, 2018 12:13:19 PM

Long story short.

It's not right to pay someone else to develop content and then represent it as original.

Longer story.

I have often marveled at how some consultants seem to be busy as hell yet seemingly possess a superhuman discipline and creativity to pound out decent content.

For some their "secret" is ghostwriters.

A ghostwriter is paid to develop content that is credited to another person. Many blogs and books are written by ghostwriters in a manner to appear as if another actually wrote them. 

This is a common practice.

 

 

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