Dear Ship Captain...
As CEO or VP of Sales of your company, who possibly could have more influence than you in shaping the future of your company?
One or more of these folks:
- Hiring Sales Managers.
And chances are the influence is not positive despite their best intentions.
That is unless you are truly maximizing shareholder value by ensuring that every single salesperson is unquestionably a Sales Wolf - a future top 20 percentile performer.
There is only one way to know. Read on.
The role of the CEO or VP of Sales.
Let's get this out of the way.
Your role as the CEO or VP of Sales is to maximize shareholder value.
Are you doing whatever it takes to maximize shareholder value?
Interested people do what is convenient. Committed people do whatever it takes.